FanDuel has just announced the release of its new feature geared toward helping players keep an eye on their spending. The aptly-named My Spend offers a more streamlined way for customers to view their stats and spending patterns, even helping them track their budget.

FanDuel, one of the leading online gaming companies in North America, has unveiled My Spend, an innovative responsible gaming dashboard that empowers customers to monitor their gaming habits and stay within budget. This cutting-edge feature is part of FanDuel's ongoing commitment to promoting responsible play and helping users better understand their gaming behavior.

Tracking spending and managing budgets

My Spend offers customers a personalized, comprehensive view of their engagement with FanDuel's products, covering areas such as the total amount they deposited and their net winnings. Users can access this data over customizable time frames, including the last seven days or four weeks, as well as the last three months. This allows players to gain deeper insights into their spending patterns and adjust their habits accordingly.

In addition to tracking, the dashboard seamlessly integrates with FanDuel's existing responsible gaming tools, such as deposit limits and wager limits, making it easier for users to stay on track with their financial goals.

"FanDuel believes our customers should always have a budget and plan in mind when they engage with our products, and we are thrilled to introduce My Spend to help customers track their spending and manage their play," stated Alison Kutler, FanDuel's Vice President of Responsible Gaming and Community Impact. "As we look to continuously raise the standard for what it means to be a responsible operator, we look forward to continuing to bring new and innovative ways to support our customers."

Research-driven development

The My Spend dashboard was developed in response to extensive internal as well as external research highlighting the need for personalized activity insights. Players expressed a strong interest in tools that help them better understand their gaming behavior and promote mindful spending.

FanDuel's innovative approach demonstrates its dedication to listening to customer feedback and prioritizing responsible gaming practices.

A multichannel campaign to support the launch

To support the launch of My Spend, FanDuel is rolling out a robust advertising campaign designed to educate customers about the new tool and encourage its use. The campaign includes television spots, digital ads, and paid social media promotions, with content available in both English and Spanish to reach a more diverse audience.

The campaign's messaging emphasizes the importance of tracking spending and maintaining a healthy relationship with gaming. Viewers are encouraged to explore the dashboard and leverage its features to better manage their play.

My Spend is accessible across FanDuel's full suite of offerings, including its Sportsbook, Fantasy, Casino, Faceoff, and Racing. This comprehensive integration ensures that all users, regardless of the platform they engage with, can benefit from the tool’s insights.

By offering this tool across its ecosystem, FanDuel continues to solidify its position as a leader in responsible gaming.

Setting a new standard for Responsible Gaming

FanDuel's introduction of My Spend aligns with its broader mission to foster a safe and responsible gaming environment. The tool not only provides users with practical insights but also encourages them to adopt healthier gaming habits.

The launch demonstrates FanDuel's proactive approach to raising industry standards and ensuring that customers can enjoy gaming responsibly. With the introduction of My Spend, FanDuel continues to prioritize its customers' well-being, providing them with the tools they need to make informed decisions and enjoy a balanced gaming experience.