PENN Entertainment has just launched its newest standalone casino app in Ontario, theScore Casino. It brings a whole new experience for bettors in Canada, and is available for download on iOS, Android, and desktop. In addition, players can now log on to the app using their current theScore BET account credentials.
In a strategic move to strengthen its footprint in the Ontario iGaming market, PENN Entertainment has officially launched theScore Casino, a standalone online casino app under its popular Canadian brand, theScore BET. This move comes as the digital casino segment continues to dominate the province's regulated online gaming landscape.
Ontario's regulated iGaming market, which went live on the 4th of April, 2022, has grown rapidly, with casino offerings accounting for the lion's share of revenue. According to iGaming Ontario, casino products captured 85% of the total (CAD) $7.125 billion in cash bets placed in February 2025, generating 76% of the (CAD) $280.1 million in revenue for the month. As such, the introduction of a dedicated iCasino app comes at a time of surging demand for digital gaming experiences.
Building on theScore BET brand
PENN Entertainment bought theScore BET from the Levys in 2021, recognizing the strength and local appeal of the brand in the Canadian market. theScore BET was among the first operators to go live in Ontario's newly regulated market in 2022 and has since established a strong foothold in the province's iGaming ecosystem.
Now, with the launch of theScore Casino, PENN aims to further enhance the player experience by offering a platform focused exclusively on online casino games. The new app is now available on iOS, Android, and desktop devices, and existing theScore BET users can access it using their current credentials, ensuring a seamless transition.
Powered by proven technology
theScore Casino is built on the same proprietary technology platform that powers PENN's Hollywood Casino app, which launched in the US as a stand-alone platform in December of 2024. The app offers a robust and diverse library of content, featuring more than 1,200 games, including a wide range of slots, live dealer, and table games options.
A key highlight of the new offering is the inclusion of original content developed by PENN Game Studios, PENN's in-house development team. This enables theScore Casino to differentiate itself through exclusive titles not found on other platforms.
Blue Jays Blackjack and local appeal
Capitalizing on its partnership with the Toronto Blue Jays, PENN has also introduced Blue Jays Blackjack, a unique branded experience aimed at appealing to Canadian sports fans. The company's integration of local sports culture into its casino offerings demonstrates a deep understanding of the Ontario market and a strategy focused on localized engagement.
Aaron LaBerge, Head of Interactive and Chief Technology Officer at PENN Entertainment, expressed enthusiasm about the launch. "We're excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand," said LaBerge. "We've built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app."
He continued, "Our customer-friendly platform features more than 1,200 games, dozens of original titles and intuitive gameplay that distinguishes our product and positions us for even greater success."
With this launch, PENN Entertainment is not only strengthening its presence in Ontario but also setting the stage for future growth in digital casino gaming. By combining proprietary technology, exclusive content, and a brand that resonates with Canadian players, theScore Casino is poised to become a major player in an already dominant sector of Ontario's iGaming market.