What Is the Kelly Criterion?
The Kelly Criterion is a staking formula that helps bettors determine the ideal amount to wager based on their edge and bankroll. It aims to maximize long-term growth by calculating the optimal bet size where the expected value is highest without risking too much of your bankroll.
Unlike flat betting or gut-feel staking, the Kelly strategy uses a mathematical formula that takes into account:
- Your perceived probability of winning
- The odds offered by the sportsbook
- Your current bankroll
The result is a recommended stake percentage that scales your wager according to your perceived edge.