The ultimate guide to social casinos

Overview of DimeSweeps Social Sweepstakes Casino

DimeSweeps is a social sweepstakes casino built around variety and casual play. The site facilitates gameplay using the virtual currencies Gold Coins (GC) and Sweeps Coins (SC).

Gold Coins (GC)

Gold Coins are used for fun gameplay. Players can obtain extra GC through optional GC package purchases, but they can’t redeem them for real prizes. Gold Coins are also given away through site promotions.

Sweeps Coins (SC)

Sweeps Coins are used in promotional mode. Players can switch play to promotional mode to accumulate enough SC for cash prizes or gift cards, subject to DimeSweeps’ terms and conditions. Sweeps Coins are obtained through site promotions and are sometimes added as a bonus alongside selected optional GC package purchases.

DimeSweeps Game Library: 2,500+ Casino-Style Titles

When it comes to casino-style gaming, DimeSweeps offers variety. The game lobby combines classic 3-reel and modern video slots with fish titles, crash games, and Plinko-style instant games. It also features live dealer tables and a variety of table game options.

On the game provider side, the site draws from well-known and niche studios, including 3 Oaks Gaming, Betsoft, Big Time Gaming, Boldplay, ElaGames, Evolution, Gamzix, ICONIC21, and Hacksaw Gaming.

Promotions and Rewards at DimeSweeps

Optional GC Package Purchases

If players want to increase their virtual currency balance or extend play time, the site offers optional GC package boosts. After registering and verifying accounts, players can receive up to a 200% boost on their first optional GC package purchase.

Subsequently, there are other packages ranging from the starter pack, priced at $5.99 to receive 6,000 GC plus 6 bonus SC, to the jumbo option, priced at $999.99 to receive 1,000,000 GC plus 1,000 bonus SC. These purchases are entirely optional.

Daily Reward Wheel

DimeSweeps features a Daily Wheel promotion that allows players to log in every day and spin for rewards. This promotion is free to use and offers both Sweeps Coins and Gold Coins instantly.

Mail-In Request

DimeSweeps offers 4 Sweeps Coins per mail-in request, subject to account verification. Players are advised to follow the instructions carefully as stated in the site’s sweepstakes rules.

Referral Program

DimeSweeps runs a referral program where players can share a unique referral link. When friends sign up and start playing, the referrer receives a weekly commission based on their gameplay.

VIP Program

For active players, DimeSweeps offers an Inner Circle (VIP) program with exclusive perks available through an exclusive Telegram channel and a personal VIP manager upon request. VIP players can expect benefits such as custom promotions, priority support, and invitations to exclusive VIP events.

Social Media Giveaways

DimeSweeps also runs social media giveaways. Players who follow the brand on platforms such as Instagram, Facebook, and Telegram can participate in follower-only giveaways for virtual currency rewards and early access to special promotions.

Pros and Cons of Playing at DimeSweeps

After checks of the platform, several advantages and drawbacks of playing at DimeSweeps stand out.

• Huge selection of casino-style games
• Sweeps Coins make prize redemption possible
• Frequent promotions and social gameplay
• Not available in all US states

Eligibility and Access for US Players

DimeSweeps features a game library with over 2,500 casino-style titles, including slots, table games, social live casino games, and fish games. Its multiple promotions help make play sessions rewarding.

To access the site, players do not need to purchase an optional GC package. They must be 18 or older and reside in an eligible US state, excluding Idaho, Louisiana, Michigan, Montana, and Nevada.

Eligible players can sign up and explore the full range of games and promotions available at DimeSweeps.

Social gaming site Playstudios has just announced that it will enter the United States market before the end of the year, and just ahead of this particular expansion in the US, its CEO, Andrew Pascal, answered questions about the changing regulatory and legal landscape in the country.

Social gaming developer Playstudios is preparing to launch a new sweepstakes platform featuring casino-style gaming across the "full footprint of qualified US states" later this year. The move, announced during the company's Q2 earnings call, positions Playstudios to compete in a sector that is both growing rapidly and facing increasing regulatory scrutiny.

Chief Executive Officer Andrew Pascal used the investor presentation to outline the company's market strategy, address legal hurdles, and explain how proprietary content will help set its offering apart.

Leveraging proprietary content to compete

Founded in 2011, Playstudios has a long history in social gaming, with operations rooted in California, Texas, and Nevada. Pascal emphasized that the company's experience and in-house game library will be key advantages in the competitive sweepstakes casino market.

"One of the things that we're investing in is leveraging our vast library of proprietary game content," Pascal said. "We know how social mechanics and progression systems drive deeper engagement and make for a more compelling experience. By introducing more of our own proprietary content, we're going to further differentiate ourselves from our peers."

Playstudios' sweepstakes platform will enter a market currently dominated by operators like VGW (LuckyLand Slots, Chumba Casino, and Global Poker) and ARB Interactive, with Modo.us. The company is also a member of the Social Gaming Leadership Alliance, a coalition aimed at promoting responsible and sustainable sweepstakes operations.

State-by-state strategy in a changing legal landscape

Despite optimism about the platform's launch, Pascal acknowledged that the sweepstakes market is far from stable. This year, New Jersey, Montana, New York, and Connecticut have already banned sweeps casinos, while California legislators are considering similar restrictions. States including Mississippi, Louisiana, Arizona, and Maryland have issued cease-and-desist letters to operators.

Pascal explained that Playstudios will take a cautious, data-driven approach to entering and investing in each market. "Our approach is probably not all that different from most everybody else in the space, which is that we look at the market overall on a state-by-state basis," said Pascal. If a market we think is reliable becomes higher risk, we'll moderate our spend there. It's dynamic and it will be actively managed, he added. This flexible approach means marketing investments will rise or fall depending on the regulatory climate in each state.

Commitment to legitimizing sweepstakes gaming

Pascal also positioned Playstudios as an advocate for maintaining the legality of sweepstakes gaming in the United States. "We intend to be very active in trying to help bring more credibility and legitimacy to this opportunity," noted Pascal. "We're employing sweepstakes mechanics as a promotional tool, the way they are intended. We want to make the case for how and why this model should be embraced and supported, rather than opposed."

By aligning with industry groups and promoting responsible practices, Playstudios hopes to counteract legislative efforts aimed at shutting down sweepstakes operations.

Launch expected before end of 2025

If legal conditions allow, Playstudios expects its sweepstakes website to be operational across all compliant US jurisdictions before the year ends. The platform will feature proprietary casino-style games enhanced with social gaming elements - a blend the company believes will attract and retain players in an increasingly crowded market.

Playstudios will need to adapt quickly to protect its investment and ensure compliance to deal with the legal landscape. For now, Pascal's message is clear: the company is ready to enter the space with a product it believes can stand out, even in turbulent regulatory waters.

A study conducted by the American Gaming Association discovers that 90% of players in sweepstakes casinos are aware that sweepstakes casinos are, in fact, offering gambling. In addition, 69% of these players know that they can bet real money on these sites, and 80% also spend regularly on sweeps casinos without the usual protections offered by regulated casinos.

A new study from the American Gaming Association has confirmed what many in the gaming industry have long suspected: despite their claims of legality, online sweepstakes casinos are overwhelmingly perceived by the majority of consumers as platforms for gambling. As the popularity and advertising presence of these unregulated sites rise across the US, industry advocates and lawmakers are sounding the alarm about their impact on player safety and the integrity of the legal gaming industry.

Unregulated operators dominate online casino advertising

According to data provided by mobile analytics firm Sensor Tower and compiled by the AGA, nearly 50% of all real-money casino ads online seen by consumers in early 2025 came from offshore sweepstakes casinos. These sites, which use legal loopholes to offer casino-style games in exchange for sweepstakes entries rather than direct wagers, are exploiting vague legal frameworks in many states.

"These operators present themselves like legal, regulated platforms - but they operate outside the law and regulation," said Tres York, AGA Vice President of Government Relations. "There are few if any responsible gaming tools, no regulatory oversight, and no consumer protections. It's a dangerous subterfuge that puts players at real risk."

Consumers know it's gambling - and they're playing anyway

The new research dispels the notion that players view sweepstakes casinos as innocent entertainment. In fact, the study found that a majority of users see them for what they are: gambling sites.

Key findings include:

• 90% of sweeps casino users consider themselves gambling when they engage with these sites.
• 69% of users define sweeps casinos as places where they can wager real money.
• 68% say their main motivation is to win real money, not entertainment or social interaction.
• 80% of users spend money monthly on these sites, with nearly half spending weekly.

Despite these figures, sweepstakes casinos continue to operate largely outside the bounds of regulated gaming, offering none of the safeguards found in licensed environments. With no required responsible gambling measures, no consumer recourse, and little transparency, advocates warn the risks are growing.

Legal loopholes, state inaction fuel the trend

One of the most troubling elements of the sweepstakes casino boom is how concentrated these ads are in high-population states that lack specific prohibitions. The AGA's data shows the number of monthly sweepstakes players is twice as high in states that don't actively regulate or restrict such platforms.

While licensed online casinos are held to strict standards and only advertise in jurisdictions where they're legally permitted, sweepstakes casinos flood social media and mobile platforms with ads, often mimicking the design, language, and promotions of legitimate brands.

The confusion is intentional, said York. These sites are crafted to look, feel, and sound like legal gambling options, making it extremely difficult for the average player to distinguish between the two, York added.

Calls for enforcement and legislative action

As public awareness grows, the AGA is urging lawmakers and regulators to take stronger action. The association believes the findings should prompt a more aggressive crackdown on unregulated gaming and clearer policy guidelines to protect consumers. "The data is clear," emphasized York. "Consumers see right through the sweepstakes casino facade and they're calling it what it is: gambling. We look forward to policymakers continuing to enforce their laws and create clarity through new policy measures to protect their residents."

The AGA has long advocated for a well-regulated gaming market that prioritizes consumer safety, responsible gambling, and industry transparency. This latest research strengthens the case for federal and state authorities to close the legal gaps that allow sweepstakes casinos to flourish unchecked.