July 2, 2024 – The annual Triple Crown is a season for horse bettors and horse racing enthusiasts to come together and place wagers on the best of the best horses in the country. This year, the Triple Crown season saw a record handle of the new customers in the thousands.

FanDuel reported significant growth in all areas of its product line between the Belmont Stakes, Preakness, and Kentucky Derby. More than 800,000 customers have wagered on the Triple Crown through its online sportsbook, FanDuel Racing app, and TVG horse betting app, executives informed LSR on Tuesday.

A 10% handle increase via the three FanDuel platforms was driven by a 15% increase in total players over the previous year's Triple Crown. However, FanDuel did not give a precise amount of money.

Andrew Moore, GM of FanDuel Racing did share that “It was a great Triple Crown driven by having horse racing in (the sportsbook app.)” In terms of expanding operations, Moore said “What we will be tracking going forward is whether horse racing would be something we make prominent in the sportsbook on an evergreen basis or only at select moments through the year.”

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Through the FanDuel Sportsbook, more than 550,000 bettors directly on the Triple Crown, an increase of 20% from the previous year. FanDuel numbers increased when legal sports betting in Kentucky became available for the first time during a Kentucky Derby.

Sign-ups also saw a spike from broadcast deals between New York Racing Association (NYRA) and FOX Sports. While NYRA did not give any numbers on the Belmont Stakes sign up, they did mention that registration shot up by 159% to since 2022, which was the year FOX began airing the race.

Regular Programming

FOX Sports will be the network that NYRA continues to air during the summer. As they have done since 2016, the duo will host Saratoga Live, a program centered around betting, every race day. The major races around the country, including this year's DraftKings-sponsored Travers Stakes on August 24, will be televised on Saturdays on FOX.